Lead the Digital Marketing division to ultimately build winning brands and support business hyper-growth, through persistent optimization of digital advertising to achieve ever-improving and best-in-class effectiveness and efficiency.
Build, plan, implement and manage the overall digital marketing roadmap and strategy (B2B and B2C) for paid channel.
Track and Deep analysing the database marketing, results and effectiveness of campaigns to deliver actionable insights and recommendations and generating regular reports on the digital marketing portfolio.
Research competition, investigate benchmarks, provide suggestions for improvement and provide ideas to stand out for all digital advertising channels.
Formulate and monitoring monthly budgets and weekly plans for Google Ads (UAC, SEM, YouTube), Facebook Ads, TikTok Ads, SEO, etc
Manage external partners (e.g. Advertising Network, Programmatic vendors, etc) and media agencies, including regular evaluation of workflow and processes.
Oversee and manage all in-house creative and brand team to conceptualize, develop, and test rapidly evergreen and dynamic creatives that drive relevant traffic that converts to sales.
Forecast sales performance trends and act proactively to increase our market segment
Collaborate closely with Product, Design, Sales, and PR function to ensure integrated and consistent marketing campaigns, delivered on-time and in-full.
Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders.
4+ years professional experience in digital marketing. Ever work at Tech company or multinational company will be preferred.
Good knowledge of planning & buying digital media on self-serve platforms such as Adwords, Facebook, 3rd Party Networks, as well as utilizing Google Analytics, AppsFlyer or other app analytics.
Familiar with app user acquisition, app user retargeting; have a great understanding of tracking and attribution logic and tech platforms.
Strong strategic creative thinker and problem solver.
Thrive in matrix environments and are adept at building relationships with different stakeholders.
Strong work ethic, leadership skill and strategic vision.
Handle customer via call center / customer service /email, social media, & chat.
Excellent writing skill & correspondence.
Min D3 & GPA 2.8.
Max 30 years old.