Job Description
Duties and responsibilities
Conduct market assessment and identify addressable partners in terms of fit and scalability
Approach and establish relationship with new partners, personal contact and rapport with key decision-makers of target accounts
Perform sales activities and negotiations with major accounts in consultation with management
Collaborate closely with the regional team to define strategies and priorities – coordinate the actions required for the accounts internally with the other departments
Ensure flawless execution of the programs post contracts agreements and meet regularly with partners and update them on the results of the
Understand all partners’ business goals, objectives, KPI’s & amp; key decision makers - understand their business objectives and propose marketing solutions with the optimization to help them attain their objectives, identify clear KPIs and targets for the success of the utilization of the points for the partner
Balance partners’ requirements with the needs of the business while manage expectations
Review progressive sales numbers against forecast on a daily and monthly basis
Design marketing campaigns in collaboration with partners, and measure and share results to drive continuous improvement with respect to acquiring, developing and retaining customers
Plan, schedule, prioritize and coordinate marketing communication and assets across all channels – understand the partners channels and work with the partner to push AirAsia Rewards promotions through their channels and to their base
Refine segments, promotions and campaigns based on evaluation of campaign conversion, customer retention and campaign ROI – work with AirAsia Rewards Marketing team, Legal and Life Cycle
Management to propose campaign plans that will meet the business objectives of the partners
Engage regularly with partners and update them on the results of the campaigns
Become versed in loyalty marketing and use that knowledge to advice clients effectively –ensure smooth customer experience across channels for the campaigns
Address members concerns rapidly and ensure that queries are resolved at their satisfaction
Participate in budget planning exercise
Follow up on outstanding payment & amp; receivables
Qualifications
Candidate must possess at a minimum a Bachelor’s Degree, in business preferably
At least 7 to 15 years of working experience in key account management, or B2B commercial sales experience preferably in credit card (product, usage, acquisition and partnership) and loyalty
Able to build strong working relationships at all levels
Commercially-savvy, proactive and possessing a positive attitude
Understanding of digital technology and its possibilities
High standards for customer experience
Strong problem-solving skills and able to overcome obstacles flawlessly
Strong project management skills with attention to detail and drive to make things happen, results oriented
Strong communicator, both internally and with clients
Experience in planning and executing direct marketing campaigns preferable
Innovative and fresh thinking with a passion for solving problems and an ability to inspire others
We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be the best. We committed to creating a diverse work environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position-specific.
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