Senior Marketing Executive (Organic)

Date Posted: 30+ hari yang lalu
Salary:
Jakarta
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Job Description

You will be the face of the brand who lives and breathes Love, Bonito. You will have the front-seat experience and exposure in impacting women across the country by touching their lives via the various campaigns, exposure and reach that you will be initiating. You will be responsible in all aspects for organic marketing for driving organic awareness to our digital and social platforms. You will be reporting to the Brand Marketing Manager and working closely with the Regional Brand team- you will play a pivotal role for Love, Bonito’s growth and market expansion through owning the mindshare of women across Indonesia.

Main Responsibilities

  • Create a holistic campaign on how organic channels can push traffic and brand awareness.
  • Managing Organic, Influencer and Community budget and spending while aligning with the overall Marketing budget.
  • Organic Social (especially Instagram) growth to improve overall brand awareness and engagement which will lead to traffic uplift.
  • Campaign creation going for viral impact and huge outreach whilst maintaining brand integrity.
  • Track organic channel performance and deliverables on a weekly, monthly or campaign-basis.
  • Coordinate and manage multiple stakeholders internally (other departments) and externally (vendors and etc) to ensure smooth execution of organic initiatives and improvement of data tracking.

What You Shoud Be

  • A passion and genuine love for people.
  • A passion for all things marketing, be it content or analytics.
  • A Love, Bonito ambassador who believes in and embodies our culture and core values.
  • A fast learner, possesses strong events management skills.
  • Relatable, have empathy and the ability to read people and body languages.
  • A self-starter, proactive and hands-on approach. Get it done right and fast!
  • An extrovert personality who can talk to anyone and get along with everyone.
  • Strong project management, events planning and execution abilities.
  • Strong communication skills to influence the community and internal stakeholders.
  • Creative and discerning in coming up with ideas / initiatives for the community that they will enjoy.
  • Absolutely comfortable speaking to both large and small groups of people.
  • A fun, energetic and charismatic personality.

Requirements & Experiences

  • Bachelor’s Degree in marketing, public relations, communications or related studies.
  • 3+ years working in Marketing, PR, communication, advertising or other similar roles.
  • Preferably female & advocate of the female voice.
  • Experience in industry such as Retail/ Tech/ Advertising Agencies is a plus.
  • Great copywriting skills both in English and Bahasa Indonesia.
  • Ability to travel whenever needed.
  • Pays attention to details and works with a positive attitude to meet deadlines.

Job Summary

Job Level

Senior Executive

Job Category

Marketing

Opening

1 Slot

Min. Educational Background

Bachelor's Degree / S1

Salary

Negotiable

Recruitment Type

Fulltime

Office Address

Jl. Minangkabau No.17a, RT.6/RW.8, Ps. Manggis, Setiabudi South Jakarta City, Jakarta 12970, Indonesia Phone: +62 21 - 228 330 10

About Love, Bonito

We pride ourselves as the best and largest vertically integrated, omni-channel women’s fashion brand in the region. Founded in 2010, we’ve grown to 150 people strong, proudly headquartered in Singapore with country offices in Indonesia and Malaysia and an omni-channel presence across these 3 markets. In addition to our retail franchise in Cambodia, we ship internationally to 15 markets (Hong Kong, China, Philippines and Australia, New Zealand, US, Canada, Macau, Japan, Korea, Vietnam, Thailand, Myanmar, Cambodia & Brunei).

We are taking our definition of new female retail global, with our sights set on becoming the most thoughtful brand for the everyday woman.
How to apply? You can send your CV to

    Email

    careers.id@lovebonito.com

    Subject

    Senior Marketing Executive (Organic) - Your name

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Job Detail

  • Job Id
    218aad479c25c437
  • Location
    Jakarta
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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