Senior Brand Strategist (Non PG)

Date Posted: 19 hari yang lalu

Salary:

Indonesia

Job Description:

Assist and maintain the process of translating business objectives from Business Units into marketing strategies and marketing channel planning
Help become a liaison with the creative and business team to manage the creation of all marketing & creative materials
Manages the internal creative process to be delivered as agreed objective, budget, and timeline
Assist in delivering Brand Communication for Business Unit campaigns to be deployed for both offline and online marketing teams
Ensure all strategies match the product’s goal and thematic promos
Analyze branding and creative performance through KPIs and other metrics, and discover ways to improve performance
Contribute to developing marketing communications strategies for product launch, thematic promotion, and brand partnership
Constantly explore new experiments to gain new buyers from planning to executions
Reporting on learnings from past experiments and next steps for optimization

Job Requirements:

Have experience in marketing, media studies/communication or related fields plus 1+ years job-related experience in marketing, digital marketing, advertising, strategic planner, campaign ideation, field marketing, brand management, and growth strategy
Advanced knowledge of offline and online marketing principles
Advanced knowledge of marketing strategic planning and execution
Excellent oral and written communication skills, including presentation skills
Proficient skill with a personal computer and job-related software packages
Ability to think creatively and outside the box, giving suggestions on innovative marketing strategies and mindset to continuously improving with best practice experiments that are in line with current trends and insights
Ability to successfully handle multiple tasks, working closely with multiple teams, and be agile to adapt to a fast-paced working environment