Brand Executive - 4 Wheels

Date Posted: Posted12 hari yang lalu
Salary:
GO-JEK
Jakarta
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Job Description

About the Role
If you’re looking to be a part of a dynamic, highly-analytical team and an opportunity to hone your marketing skills, look no further. As our Marketing Executive for Transport Marketing, you will be handed the reins in creating a big marketing impact for Gojek. Along with managing campaigns, you will be in charge of formulating campaign plans and doing experiments. Working closely with all types of media, creative, and various teams, you will get to contribute to achieving our goal to enable more people to move forward without the hassle with Gojek Transport. The cherry on top: you’ll get to be a part of a team that works in the core products of Gojek which are the pioneer of online ride-hailing in Indonesia.


What You Will Do

    • Create a marketing brief based on available insight from internal & external research
    • Manage all different types of marketing initiatives from experiment, tactical, news campaign until Thematic campaign
    • Collab in developing and executing marketing campaigns effectively and ensure to use all the channels efficiently and achieve each campaign objective
    • Coordinate with all related stakeholders from the creative team to channel teams
    • Ensure all marketing initiatives are according to the initial plan
    • Collaborate with the product team to create a communication plan for any feature launch

What You Will Need

    • At least 2 years experience in Marketing Communication and/or Brand Marketing
    • Good understanding of Marketing Mix, Product Brand, Brand Analysis, and/or Business Acumen
    • Proficient English both in communication and writing
    • Possesses high learning agility and curiosity and ability to adapt in dynamic working environment

About the Team
Transport Marketing has 10 members divided into Marketing Communication, Brand Experience, and Marketing Planning. As nasi goreng is to the people of Indonesia, we are to Gojek: providing the nourishment to sustain our business from the inside out. Our main responsibility is to ensure that we defend our position as the pioneer of online ride-hailing in Indonesia. How does one achieve this, you may ask? By creating an impactful and sustainable marketing initiative. For instance, creating a 360 campaign by reaching out to all types of audiences. What drives us is our shared sense of data-driven and trying to find new opportunities such as personalization. We are working on several projects now, including one about safety and hygiene campaigns where during this challenging time we need to ensure that users know that we have done a lot of efforts to keep each other safe . As a team, we’re concerned with the growth of the company, and each other’s personal growth and well-being, too; we enjoy bonding over our shared love of workout routines, books, movies, and any other hobbies. With WFH becoming more normalized, you best believe we’ve been sharing our favorite ways to prioritize a healthy work-life balance at home.
About Us
Gojek is a Super App. It’s one app for ordering food, commuting, digital payments, shopping, hyper-local delivery, and dozen other products. It is Indonesia’s first and only decacorn. It's also the only Southeast Asian startup to be part of Fortune's list of 'Companies That Changed The World.'
Our Mission: To create and scale positive socio-economic impact for our customers, driver-partners, business and MSMEs.
As of 2021, Gojek processed more than $9 billion annualised gross transaction value across all markets where it operates - in Singapore, Thailand, Vietnam and Indonesia. We have the largest food delivery product in Asia, (outside of China), and the largest payments wallet in Southeast Asia.
Our investors include Google, Facebook, PayPal, Sequoia Capital, Tencent Holdings among others.
Gojek is committed to building a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate on the basis of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, education status, or any other legally protected status.

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Job Detail

  • Job Id
    23505c1725ebc50f
  • Location
    Jakarta
  • Company
    GO-JEK
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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