Manager, Brand Marketing, HBO Max, Indonesia

Date Posted: Posted30+ hari yang lalu
Salary:
Indonesia
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Job Description

Company Overview


WarnerMedia is a powerful portfolio of iconic entertainment, news, and sports brands. We bring people, technology, and the world’s best storytellers together to drive culture and meaningful connection. We believe the enduring power of stories can open our eyes to the world, to each other, and to new and different perspectives.

HBO Max is where storytelling takes center stage and where creatives find a home with the support and resources to do their best work, no matter the genre or format. Whatever the viewer wants to watch is front and center and more of what they crave is easily discovered. It is where our exclusive HBO Max Originals and iconic entertainment brands thrive, with HBO, Warner Bros., DC, Turner Classic Movies, Cartoon Network and more delivering the greatest array of series, movies and specials for audiences of all ages. The platform launched in the United States in May 2020 and introduced a lower priced, advertising-supported tier in June 2021. HBO Max began its global rollout launching in markets across Latin America and the Caribbean last summer, followed by its first European launches in the Nordics and Spain in the fall. Currently available in 46 countries, there are plans for continued expansion of HBO Max in 2022.

Join us. Shape your story here.

The Job

The Brand Marketing Manager will identify, develop, and inspire the Company brand marketing efforts to be outstanding, forward-thinking, and culturally relevant. In this role, you will lead strategic campaign development and end-to-end campaign management of some of the brand’s biggest initiatives, such as content marketing campaigns that align with both show-specific branding as well as driving engagement with new and existing fans. As part of the growth Marketing team, this will elaborate country specific strategies and work side by side with various internal teams to develop initiatives that meet and fulfill the brand needs of our audience to build consideration, awareness and brand love.

The Daily

  • A strong understanding of the complete brand management process and experience leading a campaign from start to finish with only some supervision
  • Proven experience developing brand strategy and crafting a meaningful 360 campaign brief that delivers upon the larger brand, audience, and channel strategies
  • Outstanding cross-functional collaboration skills - this person should steer the campaigns throughout the entire organization ensuring partners are on board and provided approvals along the way
  • Strong project management skills for prioritizing multiple projects at any one time that may be at different stages of execution and development
  • The ability to work closely with Insights & Research to optimize campaigns according to consumer data, framework mapping and develop your need for trend-based, insight-informed solutions
  • Excellent written and verbal communication and presentation skills with a strong sense of storytelling and a talent for writing inspiring briefs, communication plans, and program recaps that improve campaigns year on year
  • A distinctive ability to keep up with, and understand what is relevant, on-trend, and outdated
  • A results-oriented mentality to deliver out of the box ideas for growth

The Essentials

  • Bachelor's degree; 5+ years’ experience in marketing, ideally within an entertainment or DTC company
  • Proven experience leveraging performance and audience data to inform successful influencer campaigns.
  • Experience with project management, with a proven record to drive strategic frameworks all the way through execution.
  • Familiarity with audience behaviors and successful content strategies.
  • Ability to work collaboratively across the organization with employees at all levels.
  • Operate with a high degree of accuracy, attention to detail, and strong communication skills.
  • Able to manage multiple projects at a fast pace and high volume.
  • Self-starter who brings campaigns to market, develops new practices, and is dedicated to analyzing growth through metrics.
  • Comfortable working well under pressure with tight and changing deadlines.
  • Outstanding presentation and communication skills
  • Savvy in building presentation decks and is able to synthesize one-line positioning and visualizing proposals.
  • Proficient in Microsoft and Google Suites.
  • Fluency in written and spoken English.
  • A genuine, enthusiastic and passionate fan of pop culture and new trends and HBO MAX with excitement for our content and product
#LI-Remote

The Perks

  • Exclusive WarnerMedia events and advance screenings
  • Paid time off every year to volunteer for eligible employees
  • Access to well-being tools, resources, and freebies
  • Access to in-house learning and development resources
  • Part of the WarnerMedia family of powerhouse brands

Warner Media, LLC and its subsidiaries are equal opportunity employers. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

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Job Detail

  • Job Id
    777de31ccb87f76e
  • Location
    Indonesia
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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