Develop marketing strategy in order to ensure the campaign aligns with brand objective for off line and online
Develop comprehensive marketing strategy to enhance brand’s image and positioning in the market for off line and online
Manage marketing budget ( short- and long-term plans ) for off line and online in order to achieve marketing goal
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Represent the brand toward in-store exposure at all channels
Develop marketing plan for online & off line in order to attract customer and improve traffic in all channels
Develop and monitor promotional activities
Create and submit yearly budget and marketing plan for offline and online
Requirements:
Minimum Bachelor Degree from reputable University, preferably majoring in Marketing or Public Relations
At least 5 years experience with minimum 2 years in managerial position. Preferably having experience in handling kids or fashion brand in retail industry.
Having strong concept and analysis skill.
Able to lead the marketing strategy and implementation effective promotion.
Good communication, presentation skill, like wise good selling and negotiation skill.
Proficient in English and Indonesian, both writing and speaking
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