Regional Consumer Engagement Manager (Marketing Manager/Bran...

Date Posted: Posted30+ hari yang lalu
Salary:
GO-JEK
Palembang
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Job Description

About the Role
Regional CE Manager (Digital and Persona Campaign) oversees digital and persona campaigns in the regions which aims to hack growth for focused products. He/she is analytical and creative at the same time, and always looking for growth opportunities. This role combines deep consumer understanding, data analytics, and project management.

What You Will Do

  • Responsible for driving consumer engagement focus areas in terms of Digital & Campaign which will deliver POI domination, POS merchants branding, standard package that will deliver District target completed orders and active users.
  • Create consumer engagement strategy and plan according to local insight, merchants branding & POI domination and HQ driven initiative amplifications for the region.
  • Oversee completed order transaction and MTU achievement vs target in regular basis, immediate actions to fill the gap if any
  • Manage regional/local insight generation for idea creation, translating into key actionable initiatives to build relevance with local residences.

What You Will Need

  • Bachelor degree from top university or any well-known universities from each region) or abroad with GPA > 3.2 or equivalent (preferably majoring in Marketing Management or Business)
  • At least 5 years of working experience in marketing
  • Solid experience in handling ATL and BTL marketing
  • Good understanding of local knowledge & demonstrate excellent in Digital Marketing Campaign
  • Able to teach related Consumer Engagement knowledge to all CE team
  • Easily adapt to change, shows flexibility, prioritization, organization and time management skills
  • Excellent communication skills with demonstrated interpersonal flexibility and strong team management skills
About the Team
Regional CE Manager (Digital and Persona Campaign) or called RCEM is work as center of excellence for digital and persona campaigns in respective regions. He/she will collaborate intensively with District Head to drive consumers and win their perception. He/she will have matrix support in every district called Consumer Engagement Executive who run and execute all strategies defined. RCEM Digital and Persona Campaign will report to Regional CE Head together with Regional CE Manager (Partnership and Visibility)
About Us
Gojek is a Super App. It’s one app for ordering food, commuting, digital payments, shopping, hyper-local delivery, and dozen other products. It is Indonesia’s first and only decacorn. It's also the only Southeast Asian startup to be part of Fortune's list of 'Companies That Changed The World.'
Our Mission: To create and scale positive socio-economic impact for our customers, driver-partners, business and MSMEs.
As of 2021, Gojek processed more than $9 billion annualised gross transaction value across all markets where it operates - in Singapore, Thailand, Vietnam and Indonesia. We have the largest food delivery product in Asia, (outside of China), and the largest payments wallet in Southeast Asia.
Our investors include Google, Facebook, PayPal, Sequoia Capital, Tencent Holdings among others.
Gojek is committed to building a diverse and inclusive workplace and is an equal opportunity employer. We do not discriminate on the basis of race, religion, national origin, gender, gender identity, sexual orientation, disability, age, education status, or any other legally protected status.

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Job Detail

  • Job Id
    8b4341811efef4e3
  • Location
    Palembang
  • Company
    GO-JEK
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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