Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Helo, and Resso, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.
Assist in the planning, implementing and the maintenance of holistic media campaigns with the ability to assist in both the higher-level strategy as well as the implementation/execution of outbound campaigns.
Develop innovative solutions beyond standard planning to include content, customized research, activation and social media marketing, programmatic digital, mobile, search, etc.
Responsible for working with all the relevant teams and negotiating with media partners to achieve company KPI’s.
Set viable objectives and KPIs, and develop measurement methodology against all briefs
Proactively engage with various departments and specialist partners (outside mainstream media) to drive commercially viable media solutions.
Provide day-to-day direction to implementation groups for the strategic media plan.
Maintain and communicate up-to-date records of the implementation of the plan.
Provide research and analysis to manage various issues that arise in the execution.
Must have at least 4-5 years experience in media/digital planning and buying.
Experience working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, media owners and internal specialist resources.
Competent in media planning and buying across all platforms with a good understanding and working knowledge of digital media.
A track record of success in integrating a digital product offering into a wider communications planning offering (offline and online).
Positive team spirit with the willingness to go the extra mile and passion for thinking outside the box.
Fluency in Bahasa and English, while Mandarin (Chinese) is beneficial.
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We believe individuals shouldn't be disadvantaged because of their background or identity, but instead should be considered based on their strengths and experience. We are passionate about this and hope you are too.
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