Plan, setup, optimize, and report performance & branding campaigns
Proactively analyze campaign performance data to offer clients data-driven business insights and simultaneously use those insights to provide optimization suggestions & improve our advertising offerings.
Build and grow client relationship via daily interaction, weekly review and quarterly strategy plannings, and use the opportunity to build trust, educate & influence advertisers
Provide consultation, strategy, and media plans for advertisers based on their business objectives
Investigate and work directly with product and engineering teams to help them troubleshoot client issues during a campaign
Coordinate and collaborate with ad ops, product and R&D teams, etc. internally to ensure a smooth and successful campaign execution
Monitor and analyze ad campaigns and proactively take initiative to improve results
Support and work with the sales team on pre-sale research and pitch with strategic media plan & consultative presentations
Innovate on the potential solutions with TikTok Ads. Test, iterate them and build frameworks & best practices around marketing objectives and verticals.
Proactively lead product update discussions, educate brands and agencies on TikTok’s new and existing products, and advise on best practices to drive optimal performance and groundbreaking campaigns
Oversee campaign delivery and revenue plus identifying up-sell opportunities with the sales team
3+ years of experience in performance based campaign management in in-house team, agencies or media side.
Expert in digital marketing channels and products; pro in campaign optimization
Solid knowledge & experience in tracking, attribution, and measurement logic; experience using some of the major tools like GA, Appsflyer, Adjust etc
Experience managing branding campaigns, understanding reach & frequency, and how to measure brand lift
Exceptional verbal and written communication skills and ability to effectively translate technical language to non-technical stakeholders
Understanding of major advertising success metrics
Excellent active listening skills and proactive about collaboration
Adaptability and strong problem-solving skills
Strong capability to analyze data and identify insight
Memberikan pelayanan kepada nasabah sesuai standar service yang berlaku.
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