Dow’s business communicators are marketing communications practitioners with content and channel expertise who support and implement promotional programs that engage current and potential customers and other relevant stakeholder audiences. The Business Communications Specialist supports plan development and helps position and promote Dow products and services in support of business growth strategies and priorities. This person deploys marketing communications strategies that deliver key marketing content/stories through multiple channels including digital and social media, trade media relations, paid media, literature production, video production, traditional direct communications, trade shows and experiential events.
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About Dow
Dow (NYSE: DOW) combines global breadth, asset integration and scale, focused innovation and leading business positions to achieve profitable growth. The Company’s ambition is to become the most innovative, customer centric, inclusive and sustainable materials science company, with a purpose to deliver a sustainable future for the world through our materials science expertise and collaboration with our partners. Dow’s portfolio of plastics, industrial intermediates, coatings and silicones businesses delivers a broad range of differentiated science-based products and solutions for its customers in high-growth market segments, such as packaging, infrastructure, mobility and consumer care. Dow operates 106 manufacturing sites in 31 countries and employs approximately 35,700 people. Dow delivered sales of approximately $39 billion in 2020. References to Dow or the Company mean Dow Inc. and its subsidiaries.