As a creative strategist, you will translate client objectives, audience data and cultural trends into meaningful insights and creative programs for our partners. You will be supporting brand strategy and sales teams in developing and pitching holistic, integrated campaigns to a diverse portfolio of cross-category clients.
You must enjoy getting your hands dirty and building work, prototyping ideas. While you'll work closely with your team & the brand strategy team, you'll need to often act autonomously and influence our partners to pursue what you believe is right for clients and for our business.
You'll partner closely with XFN teams to scale your solutions into tools, resources and solutions for clients. We are looking for someone with a knack for both creative execution and strategy. Someone who is proactive - doesn't just have ideas, but makes them happen. Who wants to reimagine what we can do to help clients.
We are looking at people who are storytellers, designers, visual communication artists, and trend setters. Our mission is to attract, influence and hand hold brands with data fuelled creativity.
RESPONSIBILITIES:
Conceptualise, develop, strategise, design and contribute, illustrations, mock ups and video edits for pitches – collaborate with brand strategy and sales teams to design and create custom solutions
Design native and branded campaigns for leading brands, and bridge TikTok’s aesthetic with the client’s brand guidelines (including repurposing clients' assets for TikTok)
Brainstorm innovative ways to create effects in-app using design tools
Create and refresh design templates for ongoing projects as needed
Contribute to creative playbooks, guide and content development on our platforms
Collaborate with internal teams on TikTok content, ideating on creative ways to execute and design videos
Ability to work in a fast paced environment under tight deadlines
Outstanding online portfolio demonstrating success in creating compelling visual design language and result-focused marketing designs
A design aesthetic that is fun, polished, youthful, and millennial.
Must have knowledge of pre-production, production and post production workflow
Experience in creative/design/production environment.
Excellent graphic design and illustration skills
Ability to use Adobe Creative Suite (especially Photoshop & Premiere Pro)
Must be very organised and able to juggle several projects at different stages at a time.
A genuine interest in and aptitude for the type of content TikTok makes
Understands the TikTok brand and voice
Grace under pressure, great people skills, high integrity
Great organisational skills (both with media management & personally)
Animation and motion graphics skills preferred ideal but not required
Understanding of the local market advertising ecosystem and trends
Please include your portfolio in the application. If you're on TikTok, we'd love to see your content.
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