Performance Marketing Specialist

Date Posted: 9 hari yang lalu

Salary:

Jakarta

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Job Description

Performance Marketing role in Pinhome will be working under Digital Marketing Team, and is responsible to handle paid marketing channels including native advertising, sponsored advertising, affiliate marketing, social media advertising, search engine marketing. The objective of this is to optimize means of online marketing and advertising programs to produce desired actions from the users (e.g. a generated lead, a sale, a click) within expected ROI.

Plan and execute digital marketing campaign especially facebook, Adwords, etc

Manage and deliver user acquisition campaigns and other channels (include Facebook, Youtube, Instagram, etc)

Analyze data to optimize campaigns to meet volume and ROI targets for product

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Research and analyze competitor’s advertising links
Relevant working experience in marketing user acquisition/growth campaigns

BA/BS degree in a quantitative or business field, or equivalent practical experience

1+ years of experience in marketing user acquisition/growth campaigns

Experience working in a metric-driven role focused on ROI (Search, Social, Video, Facebook and Display)

Develop and implement A/B Test plans for digital ads (especially FB Ads, IG Ads, Youtube Ads, etc) and engagement leveraging performance marketing channels, landing pages, CRM and mobile app stores

Excellent communication skills to effectively report findings and influence change

Excellent in both written and verbal communication skills

Proficiency in marketing tools are advantageous (SQL, Excel, Tableau, or similar database/analysis tools)

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Job Detail

Job Id

4dd3413440cba1c5
Location

Jakarta
Company
Type

Private
Employment Status

Permanent
Positions

Available
Career Level

Experience
Gender

Male/Female