Date Posted:

Salary:

Key Responsibilities:

Assist Shopper and Customer Marketing Manager in working closely with principals to understand their needs and requirements
Based on insights and knowledge create shopper and customer calendar to drive topline and bottom line across the pillars of assortment, pricing, promotions, visibility (including planogram), SPG’s, retail marketing initiatives amongst others
Working with sales team ensure optimal execution of the above and adherence to key guidelines keeping in mind field realities.
In conjunction with marketing, ensure marketing communication calendar is in sync and helping to drive the overall shopper and customer agenda.
Work with sales team on channel expansion and new listing opportunities for categories and brands.
Work closely with demand planning, marketing and sales team to refresh assortment based on shopper, consumer, trade and competitive insights

Requirements:

Bachelor Degree Management, Marketing or Business Work Experience
Minimum 2 -4 years experience in a marketing/assistant brand manager role
Minimum of 3 years relevant working experience in marketing, trade marketing field, preferred FMCG Company
Must have experience working with external stakeholders (retail partners, activation agencies etc.)
P&L exposure and working with large data sets is important.
Industries of interest- Toys, FMCG, Retail