Introduction
PT. Vivalavida Trading Indonesia is seeking a dynamic Spesialis Pengelolaan KOL (Key Opinion Leader) to join our fast‑growing e‑commerce team in Balaraja, Kabupaten Tangerang. As a KOL Specialist, you will spearhead affiliate marketing initiatives on TikTok Shop and other platforms, cultivating strong relationships with creators and driving revenue growth for our diverse product portfolio, which includes fashion, true wireless earbuds (TWS), and more. This full‑time position offers a Monday‑to‑Saturday work schedule from 08:00 to 17:00.
Responsibilities
- Manage the end‑to‑end TikTok Shop affiliate program, ensuring seamless communication with creators and maximizing affiliate income.
- Design, implement, and monitor affiliate campaign plans that align with corporate policies and sales targets.
- Coordinate sample requests from creators, track product usage, and analyze conversion rates from video posts and live streaming sessions.
- Maintain an up‑to‑date creator database, nurturing long‑term partnerships and identifying new KOL opportunities.
- Monitor performance metrics using TikTok Center and other affiliate analytics tools, providing actionable insights to improve Gross Merchandise Value (GMV).
- Negotiate contracts, deliver briefs, and ensure compliance with brand guidelines across all creator content.
- Collaborate with internal marketing, product, and logistics teams to guarantee timely product delivery and promotional support.
- Handle ad‑hoc projects and temporary tasks assigned by senior management, contributing to cross‑functional initiatives.
Requirements
- Minimum education: D3/D4 (associate degree) or a bachelor’s degree (S1) in Marketing, Business, Communications, or a related field.
- At least 1 year of proven experience in KOL acquisition, affiliate marketing, or influencer management.
- Strong understanding of TikTok and Shopee affiliate ecosystems, including campaign setup, tracking, and payout structures.
- Demonstrated ability to achieve and exceed sales targets, with a track record of increasing GMV.
- Excellent communication and negotiation skills; fluency in Bahasa Indonesia and basic proficiency in English are preferred.
- Analytical mindset with the ability to interpret data from TikTok Center, Excel, or other performance dashboards.
- Proactive, quick learner, and comfortable working under pressure and tight deadlines.
- Gender: open to all candidates; age limit: maximum 35 years.
- Location: Balaraja, Kab. Tangerang – candidates must be willing to work on-site.
Benefits
- Competitive monthly salary with performance‑based incentives.
- Health insurance (BPJS Kesehatan) and employee accident coverage.
- Annual leave, sick leave, and public holiday entitlements in accordance with Indonesian labor law.
- Professional development budget for training, certifications, and conference attendance.
- Opportunity to work with a vibrant, fast‑growing e‑commerce brand and gain exposure to leading social‑media marketing platforms.
- Team building activities, monthly social events, and a supportive work environment.
- Transportation allowance or parking facility for employees commuting to the Balaraja office.
About Company
PT. Vivalavida Trading Indonesia specializes in retail product sales through leading e‑commerce channels. With a strong presence in fashion, true wireless earbuds (TWS), and other lifestyle categories, the company leverages data‑driven strategies and cutting‑edge digital marketing to reach a nationwide audience. Our mission is to deliver high‑quality products at competitive prices while fostering innovative collaborations with online creators. By joining our team, you will contribute to a forward‑thinking organization that values creativity, results, and employee growth.
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