Introduction
Caturwarga Computer, a leading retailer and service provider of laptops, PCs, and accessories in the Mataram region, is seeking a Senior Digital Content Creator to elevate its online presence. This role is perfect for a creative professional who thrives on storytelling, visual design, and data‑driven content strategy. The successful candidate will plan, produce, and manage digital assets that boost brand awareness, engage target audiences, and drive sales across multiple platforms.
Responsibilities
- Develop compelling concepts and scripts for social media channels including Instagram, TikTok, YouTube, and emerging platforms.
- Produce high‑quality photo and video content showcasing laptops, desktops, peripherals, and related services.
- Perform end‑to‑end video editing using tools such as CapCut, Adobe Premiere, and motion graphics software.
- Create eye‑catching visual designs and graphics with Canva, Photoshop, or Illustrator to support promotional campaigns.
- Write persuasive copy for product reviews, educational tutorials, promotional offers, and live event coverage.
- Design and maintain a comprehensive digital content calendar aligned with marketing objectives and seasonal peaks.
- Collaborate closely with marketing, sales, and product teams to ensure messaging consistency and timely delivery.
- Monitor key performance indicators (KPIs) such as reach, engagement, click‑through rates, and conversion metrics; produce regular performance reports.
- Stay up‑to‑date with industry trends, platform algorithm changes, and emerging content formats to keep the brand ahead of the competition.
- Mentor junior content creators and provide guidance on best practices for photography, videography, and storytelling.
Requirements
- Minimum education: SMA/SMK or equivalent.
- At least 1 year of professional experience as a content creator, preferably in the technology or consumer electronics sector.
- Strong on‑camera presence and confidence presenting to an audience.
- Proficiency with video editing software (CapCut, Adobe Premiere) and graphic design tools (Canva, Photoshop, Illustrator).
- Solid understanding of photography fundamentals, lighting, composition, and videography techniques.
- Excellent copywriting skills with the ability to adapt tone for different platforms and audiences.
- Analytical mindset: capable of interpreting content performance data and translating insights into actionable improvements.
- Creative, communicative, and constantly aware of the latest digital and entertainment trends.
- Gender: open to all.
- Preferred residence: Mataram and surrounding areas, but remote work may be considered with occasional on‑site collaboration.
- Flexible work schedule: Monday‑Sunday, 08:30‑22:00, with the ability to meet tight deadlines during product launches or promotional events.
Benefits
- Competitive salary package with performance‑based bonuses.
- Comprehensive health insurance covering medical, dental, and vision.
- Professional development budget for courses, certifications, and industry conferences.
- Access to the latest hardware and software for personal and professional projects.
- Flexible working hours and the option for remote work on designated days.
- Paid vacation, sick leave, and public holidays in accordance with Indonesian labor law.
- Team building activities, creative workshops, and an inclusive workplace culture.
About Company
Caturwarga Computer has been serving the West Nusa Tenggara market for over a decade, offering a wide range of computing solutions, from high‑performance gaming rigs to reliable business workstations. The company prides itself on delivering personalized customer service, technical expertise, and after‑sales support. With a growing online presence, Caturwarga Computer is investing heavily in digital marketing to reach new customers, showcase product innovations, and strengthen its reputation as a tech‑savvy leader in the region.
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