Introduction
We are seeking a dynamic and creative Senior Social Media Specialist to join our fast‑growing digital marketing team. This role is perfect for a highly motivated individual who thrives in a collaborative environment and has a passion for crafting compelling visual and written content across platforms such as Instagram Reels, TikTok, and Facebook Feed. As a senior member of the team, you will play a pivotal role in shaping our brand’s online voice, driving engagement, and delivering measurable results for our clients and internal initiatives.
The position offers a full‑time schedule from Monday to Saturday, 08:00 – 17:00, allowing you to immerse yourself in the fast‑paced world of social media while maintaining a healthy work‑life balance. If you are a female professional with at least a high school diploma (SMA/SMK or equivalent) and a keen eye for trends, we invite you to apply and become a key contributor to our success.
Responsibilities
- Develop, produce, and publish high‑quality short‑form video content (Reels, TikTok) and static feed posts that align with the brand’s tone and visual identity.
- Strategize, set up, and manage paid social media campaigns across multiple platforms, ensuring accurate targeting, budgeting, and scheduling.
- Monitor campaign performance daily, analyze key metrics (CTR, CPC, ROAS, engagement rate), and implement data‑driven optimizations to improve ROI.
- Collaborate with the owner and cross‑functional team members—including graphic designers, copywriters, and product managers—to brainstorm creative concepts and promotional ideas.
- Maintain a content calendar, coordinate publishing timelines, and ensure consistency across all social channels.
- Conduct regular social listening, track industry trends, and recommend innovative tactics to keep the brand ahead of the competition.
- Prepare weekly performance reports, highlighting insights, growth opportunities, and actionable recommendations for senior leadership.
- Mentor junior social media staff, providing guidance on best practices, platform updates, and campaign execution.
Requirements
- Minimum education: SMA/SMK or equivalent.
- Gender: Female (as per company policy).
- At least 0 years of experience in social media management; however, a strong portfolio demonstrating successful campaigns is essential.
- Proficiency in creating and editing short‑form video content for Reels, TikTok, and similar platforms.
- Solid understanding of social media advertising tools (Facebook Ads Manager, TikTok Ads, Google Ads) and ability to set up, monitor, and optimize campaigns.
- Analytical mindset with experience interpreting data dashboards and translating findings into strategic actions.
- Excellent communication and collaboration skills; ability to work closely with owners, teammates, and external partners.
- Creative thinking, strong visual sense, and familiarity with brand storytelling.
- Ability to work independently, meet deadlines, and adapt quickly to evolving platform algorithms.
Benefits
- Competitive salary with performance‑based bonuses tied to campaign success.
- Professional development budget for courses, certifications, and industry conferences.
- Flexible work environment with occasional remote‑work options.
- Comprehensive health insurance covering medical, dental, and vision care.
- Paid leave, including annual vacation, sick days, and maternity leave.
- Team‑building events, creative workshops, and a supportive office culture that encourages innovation.
- Access to the latest design and analytics tools to enhance your workflow.
About Company
Our company is a leading digital marketing agency specializing in social media strategy, influencer partnerships, and content production for a diverse portfolio of clients ranging from lifestyle brands to technology startups. Established in 2015, we have built a reputation for delivering data‑driven results while maintaining a vibrant, inclusive workplace where creativity flourishes.
We pride ourselves on staying at the forefront of digital trends, investing in cutting‑edge technology, and fostering a culture of continuous learning. Joining our team means becoming part of a passionate group of marketers who are dedicated to pushing the boundaries of social media marketing and helping brands connect authentically with their audiences.
Interested in this position?
Take the next step in your career and apply for this role today.
Apply Now