Manajer Marketing Pinjaman Dana Tunai

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PT Swakarya Insan Mandiri

Kabupaten Lamongan Jawa Timur Active until 18 Jun 2026
Rp 2.000.000 - Rp 6.000.000 FULL TIME

Introduction

We are seeking a dynamic Manajer Marketing Pinjaman Dana Tunai to join our rapidly growing financial services team. This role is pivotal in driving the promotion and acquisition of our short‑term cash loan products to both existing and new customers across Indonesia. The ideal candidate will be a proactive communicator with a solid understanding of consumer finance, capable of translating complex loan features into clear, compelling value propositions. If you are motivated by targets, thrive in a fast‑paced environment, and possess the ability to build lasting client relationships, we invite you to apply.

Responsibilities

  • Develop and execute comprehensive marketing strategies aimed at increasing awareness and uptake of the company’s cash loan (Dana Tunai) products.
  • Conduct outbound outreach, including phone calls, email campaigns, and face‑to‑face visits, to both existing customers (cross‑selling) and new prospects.
  • Identify and qualify leads through market research, data analytics, and networking within target segments.
  • Collaborate with product development and compliance teams to ensure promotional materials meet regulatory standards and accurately reflect loan terms.
  • Prepare and deliver persuasive product presentations, demonstrations, and sales pitches tailored to the needs of diverse customer groups.
  • Maintain a detailed pipeline in the CRM system, tracking interaction history, conversion rates, and forecasting future loan disbursements.
  • Provide regular performance reports to senior management, highlighting successes, challenges, and actionable insights.
  • Stay updated on industry trends, competitor offerings, and emerging digital marketing channels to continuously improve outreach effectiveness.
  • Participate in weekly team meetings, sharing best practices and contributing to a culture of continuous improvement.
  • Uphold the highest standards of ethical conduct, ensuring all marketing activities respect customer privacy and financial well‑being.

Requirements

  • Minimum education: SMA/SMK or equivalent.
  • Age: Up to 35 years old.
  • Gender: Open to all genders.
  • Experience: 0‑2 years in marketing, sales, or customer acquisition (fresh graduates with strong communication skills are welcome).
  • Strong interpersonal and negotiation abilities; able to build trust quickly.
  • Excellent verbal and written Indonesian language skills.
  • Basic proficiency with digital tools such as CRM platforms, MS Office, and social media advertising.
  • Creative problem‑solving mindset; comfortable handling objections and turning them into opportunities.
  • Ability to work independently while also thriving in a collaborative team environment.
  • Technical skill: Familiarity with 3ds Max or similar visualization software is a plus, especially for creating engaging product mock‑ups.

Benefits

  • Competitive monthly salary with performance‑based bonuses.
  • Comprehensive health insurance covering medical, dental, and vision.
  • Paid leave: 12 days annual leave plus national holidays.
  • Professional development budget for courses, certifications, and industry conferences.
  • Opportunity for career advancement into senior marketing or product management roles.
  • Modern office environment with flexible seating and collaborative workspaces.
  • Transportation allowance or company‑provided shuttle service for Monday‑Saturday shifts.
  • Regular team building activities and wellness programs.

About Company

Our company is a leading provider of micro‑finance solutions, dedicated to empowering individuals and small businesses with quick, reliable access to cash loans. With a robust digital platform and a customer‑centric approach, we have served over one million borrowers nationwide. Our mission is to promote financial inclusion by offering transparent, affordable, and convenient loan products that help our clients meet urgent cash needs, invest in growth opportunities, and improve their quality of life.

We pride ourselves on a culture of innovation, integrity, and teamwork. As we continue to expand our reach across Indonesia, we seek talented professionals who share our passion for making a positive impact on the community while driving sustainable business growth.

Interested in this position?

Take the next step in your career and apply for this role today.

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