Introduction
The Director of Sales & Marketing will serve as the strategic leader for all revenue‑generating activities within a leading international hotel brand operating in Indonesia. Reporting directly to the General Manager, this senior role is responsible for driving top‑line growth, enhancing brand visibility, and fostering a high‑performance sales culture across both domestic and international markets. The ideal candidate combines a solid background in hospitality sales with a keen analytical mind, outstanding communication skills, and the ability to inspire teams in a fast‑paced, service‑focused environment.
Responsibilities
- Develop and execute comprehensive sales and marketing strategies that align with the hotel’s overall business objectives and maximize RevPAR (Revenue per Available Room).
- Lead, mentor, and motivate a multidisciplinary team of sales executives, marketing coordinators, and revenue analysts, ensuring clear targets, performance monitoring, and continuous professional development.
- Conduct market and competitor analysis to identify emerging trends, new business opportunities, and potential threats, translating insights into actionable plans.
- Manage key client relationships, including corporate accounts, travel agencies, and tour operators, negotiating contracts and fostering long‑term partnerships.
- Oversee the creation of integrated marketing campaigns—digital, print, and experiential—that enhance brand awareness and drive direct bookings.
- Collaborate closely with the Operations, Finance, and Human Resources departments to ensure seamless execution of promotional initiatives and accurate budgeting.
- Prepare regular performance reports for senior leadership, highlighting sales forecasts, market share metrics, and ROI on marketing spend.
- Ensure compliance with brand standards and local regulations while maintaining the highest level of guest satisfaction.
- Represent the hotel at industry events, trade shows, and networking functions to expand the hotel’s presence in both domestic and international markets.
- Continuously evaluate and improve the sales funnel, from lead generation to conversion, using CRM tools and data‑driven insights.
Requirements
- Minimum education: Associate degree (D3) or higher; a bachelor’s degree in Hospitality Management, Business Administration, Marketing, or a related field is preferred.
- At least 2‑3 years of proven experience in a senior sales or marketing role within an international hotel operating in Indonesia.
- Demonstrated track record of meeting or exceeding revenue targets and successfully launching high‑impact marketing initiatives.
- Exceptional English language skills—reading, writing, and speaking—are essential for interacting with global partners and corporate clients.
- Strong analytical abilities, with experience in sales forecasting, budgeting, and performance analytics.
- High degree of professionalism, interpersonal acumen, motivational leadership, and the ability to influence stakeholders at all levels.
- Proven capability to work both independently and collaboratively in a dynamic, fast‑paced hospitality environment.
- Excellent presentation and negotiation skills, with a customer‑centric mindset.
- Flexible availability to work Monday through Saturday, 08:00‑17:00, with occasional travel for client meetings or industry events.
Benefits
- Competitive base salary with performance‑based bonuses tied to revenue targets.
- Comprehensive health, dental, and vision insurance for the employee and eligible dependents.
- Annual professional development allowance for certifications, workshops, and industry conferences.
- Company‑sponsored accommodation or housing allowance for expatriate candidates.
- Generous paid time off, including national holidays, sick leave, and vacation days.
- Employee discount program across all hotel properties and affiliated brands worldwide.
- Opportunities for career progression within a globally recognized hospitality group.
- Transportation allowance or company‑provided vehicle for business-related travel.
About Company
Our client is a renowned international hotel brand with a distinguished presence across major Indonesian destinations, from bustling Jakarta to the serene islands of Bali. With a commitment to delivering world‑class service, the hotel combines luxury amenities, culturally authentic experiences, and cutting‑edge technology to exceed guest expectations. The organization prides itself on fostering a collaborative, inclusive workplace that encourages innovation, sustainability, and continuous learning. As a market leader in the hospitality sector, the hotel offers a vibrant platform for professionals to grow, make a tangible impact, and shape the future of travel and tourism in Indonesia.
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