Introduction
We are seeking a charismatic Pembawa Acara Live TikTok to become the face of our brand on the rapidly growing TikTok Live platform. As a live host, you will engage millions of viewers, showcase products, and create interactive experiences that drive brand awareness and sales. This role is perfect for energetic individuals with a strong screen presence, a knack for real‑time communication, and a passion for digital trends.
Responsibilities
- Plan, script, and execute daily live streaming sessions on TikTok, ensuring each broadcast aligns with the brand’s voice and marketing objectives.
- Interact with viewers in real time, answer questions, and encourage participation through polls, challenges, and giveaways.
- Demonstrate products or services effectively, highlighting key features while maintaining an authentic and entertaining delivery.
- Coordinate with the content, marketing, and product teams to schedule promotions, special events, and seasonal campaigns.
- Monitor live analytics (viewer count, engagement rate, conversion metrics) and provide post‑show reports with insights for continuous improvement.
- Maintain compliance with TikTok’s “Keranjang Kuning” (Yellow Basket) policies, ensuring all featured items meet community standards and advertising regulations.
- Handle technical aspects of the live stream, such as lighting, audio quality, and background setup, to deliver a professional broadcast.
- Collaborate with fellow hosts and influencers to co‑host events, cross‑promote content, and expand audience reach.
- Stay updated on emerging TikTok trends, hashtags, and algorithm changes to keep the content fresh and discoverable.
- Work under tight deadlines and high‑pressure situations, especially during product launches or flash sales, while maintaining poise and confidence.
Requirements
- Minimum education: DIII (Associate Degree) in any field; high school diploma (SMA/SMK) also acceptable.
- Gender: Open to all genders, though some campaigns may target specific demographics.
- Excellent verbal communication skills in Bahasa Indonesia and preferably basic English.
- High level of self‑confidence and the ability to project enthusiasm on camera.
- Attractive appearance and a polished on‑camera presence that resonates with a young, digital‑savvy audience.
- Thorough understanding of TikTok’s “Keranjang Kuning” guidelines and the ability to navigate the platform’s compliance tools.
- Proven ability to work effectively under pressure, meet tight deadlines, and adapt quickly to changing scripts or product information.
- Strong teamwork skills; experience collaborating with marketing, creative, and technical teams is a plus.
- Basic knowledge of lighting, audio equipment, and live‑streaming software is advantageous.
- Availability to work Monday through Saturday, 08:00 – 17:00, with occasional evening or weekend events as needed.
Benefits
- Competitive monthly salary with performance‑based bonuses tied to viewer engagement and sales conversion.
- Comprehensive health insurance covering medical, dental, and vision care.
- Professional development budget for courses, workshops, or certifications related to digital media and broadcasting.
- Access to state‑of‑the‑art studio facilities, including high‑quality lighting, camera gear, and editing software.
- Flexible work environment that encourages creativity and personal expression.
- Employee discount on company products and exclusive early‑access to new releases.
- Team building events, monthly outings, and a vibrant office culture that celebrates digital innovation.
About Company
Our company is a leading e‑commerce and lifestyle brand in Indonesia, renowned for blending cutting‑edge technology with authentic consumer experiences. With a strong foothold in social commerce, we leverage platforms like TikTok to connect directly with millions of shoppers, turning viewers into loyal customers through engaging live content. Our mission is to empower creators, inspire trends, and deliver products that enhance everyday life. Join us to be part of a forward‑thinking team that values creativity, data‑driven decision making, and a fun, collaborative workplace.
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