Introduction
Bimbel Priority, a leading tuition‑center network dedicated to preparing students for entrance into state‑run schools and public universities, is expanding its team across Indonesia. With seven thriving branches, the organization seeks a dynamic Education Consultant – Marketing Specialist to drive enrollment, strengthen brand presence, and create lasting relationships with prospective learners and their families.
This full‑time position offers a fast‑paced environment where creativity, digital fluency, and a passion for education intersect. The successful candidate will act as the bridge between our educational programs and the market, leveraging social media, customer service expertise, and on‑the‑ground outreach to achieve growth targets.
Responsibilities
- Develop and execute localized marketing campaigns that highlight Bimbel Priority’s unique preparation programs for civil service and university entrance exams.
- Engage with prospective students and parents through social media platforms, chat applications, and in‑person events, providing timely, accurate information and personalized consultation.
- Maintain a daily pipeline of leads, follow up rigorously, and convert inquiries into enrolled students while achieving weekly and monthly enrollment quotas.
- Collaborate with the instructional team to stay updated on curriculum changes, success stories, and alumni outcomes, translating these insights into compelling marketing narratives.
- Conduct market research on competitor offerings, regional education trends, and student preferences to refine positioning and promotional tactics.
- Organize and attend open houses, school fairs, and community outreach programs, representing the brand with professionalism and enthusiasm.
- Prepare weekly performance reports, tracking key metrics such as lead generation, conversion rates, and customer satisfaction scores.
- Utilize CRM tools and Microsoft Office suite to document interactions, schedule follow‑ups, and ensure seamless communication across the sales and academic teams.
- Ride a motorbike to visit potential partner schools and local community centers, ensuring a strong on‑ground presence in each service area.
- Continuously improve personal communication skills and stay abreast of the latest digital marketing trends relevant to the education sector.
Requirements
- Minimum Bachelor’s degree (S1) in any field; a background in education, communications, or business is a plus.
- Age 23 years or younger; all genders are welcome.
- At least 1 year of proven experience in customer service, sales, or marketing, preferably within the education industry.
- Proficient with social media tools (Instagram, Facebook, TikTok, WhatsApp Business) and comfortable using a laptop for content creation and data entry.
- Excellent verbal and written communication skills in Bahasa Indonesia; ability to build rapport quickly with new contacts.
- High energy, resilience, and a “never‑give‑up” attitude; able to handle rejection and bounce back with positivity.
- Strong teamwork orientation and the ability to collaborate across departments.
- Valid motorcycle license (SIM C) and willingness to travel between branches and outreach sites.
- Fast response mindset – quick to reply to chats and emails, ensuring prospective students feel heard.
- Organizational experience (e.g., student council, clubs) and a clear ambition to develop a long‑term career in education marketing.
- Unmarried status as per company policy for this entry‑level role.
- Core soft skills: active listening, problem‑solving, positive attitude maintenance, and ethical service delivery.
Benefits
- Competitive monthly salary with performance‑based incentives.
- Comprehensive health insurance covering medical and dental care.
- Professional development budget for workshops, certifications, and industry conferences.
- Opportunities for rapid career advancement within a growing national network.
- Flexible work schedule: Monday‑Sunday, 09:00‑18:00 with occasional weekend events.
- Employee discount on all Bimbel Priority courses and tutoring services.
- Team building activities, quarterly outings, and a supportive, energetic workplace culture.
About Company
Bimbel Priority has earned a reputation as a trusted partner for students aiming to secure placements in prestigious government schools and public universities. Established with a mission to provide high‑quality, results‑driven tutoring, the organization now operates seven strategically located branches across Indonesia. By combining expert faculty, proven curricula, and cutting‑edge digital outreach, Bimbel Priority helps thousands of learners achieve their academic goals each year. Joining the team means becoming part of a forward‑thinking education ecosystem that values innovation, integrity, and the personal growth of both students and staff.
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