Introduction
We are seeking a motivated Digital Marketing Specialist to join our dynamic team. This role is ideal for a creative individual who thrives in a fast‑paced, data‑driven environment and is passionate about shaping brand narratives across social media platforms. The position offers the flexibility of Work From Anywhere, allowing you to collaborate with cross‑functional teams while delivering impactful digital campaigns that drive engagement, conversions, and brand loyalty.
Responsibilities
- Develop, schedule, and manage high‑quality content for Facebook, Instagram, TikTok, LinkedIn, and emerging platforms.
- Conduct daily and weekly research on social media trends, hashtag performance, and competitor activity to keep the brand ahead of the curve.
- Design eye‑catching graphics and short‑form videos using Canva and CapCut, ensuring consistency with brand guidelines.
- Collaborate with the product, sales, and customer support teams to create integrated digital marketing initiatives that support product launches, promotions, and seasonal campaigns.
- Monitor key performance indicators (KPIs) such as reach, engagement rate, click‑through rate, and conversion metrics; prepare regular performance reports and recommend optimization strategies.
- Assist in managing paid social media advertising budgets, setting up ad sets, and performing A/B testing to improve ROI.
- Maintain a content calendar, coordinate with freelance creators, and ensure all deliverables meet deadlines and quality standards.
- Support the broader digital marketing function, including email newsletters, SEO basics, and website content updates as needed.
Requirements
- Education: Minimum Bachelor’s degree (S1) in Marketing, Communications, Business, or a related field.
- Experience: At least 1 year of hands‑on experience managing social media accounts for brands or agencies.
- Technical Skills:
- Proficient with social media management tools (e.g., Buffer, Hootsuite, Sprout Social).
- Advanced user of Canva for graphic creation and CapCut for video editing.
- Familiarity with basic analytics platforms such as Google Analytics, Facebook Insights, and TikTok Analytics.
- Understanding of e‑commerce platforms and the ability to align social content with sales funnels.
- Soft Skills: Strong creativity, meticulous attention to detail, excellent written and verbal communication, ability to work independently and as part of a remote team, and a proactive learning mindset.
- Professional Traits: Structured work habits, ability to meet tight deadlines, high ethical standards, and a collaborative spirit.
- Own a reliable laptop capable of handling graphic design and video editing software.
- Open to all genders; no age limitation.
Benefits
- Competitive base salary plus performance‑based incentives.
- Certificate of internship/completion to bolster your professional portfolio.
- Opportunities for continuous learning, mentorship, and industry networking.
- Access to employee recruitment events and career development workshops.
- Flexible remote work arrangement with a supportive digital infrastructure.
- Potential for career advancement into senior digital marketing or strategy roles.
About Company
Our company is a fast‑growing e‑commerce and digital solutions provider that prides itself on innovation, customer‑centricity, and a vibrant corporate culture. With a portfolio spanning lifestyle products, tech accessories, and digital services, we aim to deliver seamless online experiences that resonate with a diverse audience. We invest heavily in cutting‑edge marketing technologies and nurture talent through continuous training, collaborative projects, and a results‑oriented environment. Join us to be part of a forward‑thinking organization where your creative ideas translate directly into measurable business impact.
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