Introduction
We are seeking an Ahli Strategi Pemasaran Digital to join our dynamic agency and lead the creation, execution, and optimisation of high‑impact digital campaigns. This full‑time position operates Monday‑Saturday, 08:00‑17:00, and offers the chance to work with cross‑functional teams including creative, media buying, content, and analytics. The ideal candidate holds at least a D3/D4 qualification, brings a minimum of one year of hands‑on digital marketing experience, and is comfortable presenting strategic insights to clients and senior management.
Responsibilities
- Coordinate cross‑departmental teams (creative, ads, content, etc.) to ensure campaign KPIs are met on time and within budget.
- Develop comprehensive campaign strategies and frameworks, covering funnel architecture, positioning, messaging, and channel selection.
- Conduct detailed briefings for internal teams and perform rigorous quality control (QC) on all creative assets and campaign setups before launch.
- Monitor real‑time campaign performance, analyse key metrics (CTR, ROAS, CR, CPL, etc.), and implement data‑driven optimisations.
- Prepare strategic performance reports, distilling actionable insights and recommendations for clients and internal leadership.
- Present campaign findings and strategic proposals in clear, compelling presentations that align with client objectives.
- Lead small project teams, delegating tasks, tracking progress, and fostering collaboration across disciplines.
- Stay current with emerging digital marketing trends, platform updates, and industry best practices to continuously improve campaign effectiveness.
- Maintain strong client relationships by acting as a trusted advisor, understanding their business goals, and offering proactive solutions.
Requirements
- Education: Minimum D3/D4 in Marketing, Business, Communications, or a related field.
- Experience: 1–3 years in digital marketing, preferably within an agency environment.
- Deep understanding of marketing funnels, customer journey mapping, and brand positioning.
- Proficiency with digital performance metrics such as CTR, ROAS, Conversion Rate, CPL, and the ability to translate data into actionable strategies.
- Demonstrated ability to lead small teams or projects, ensuring deadlines and quality standards are met.
- Strong analytical mindset combined with strategic thinking to solve complex marketing challenges.
- Excellent communication and presentation skills; comfortable speaking to senior client stakeholders.
- Technical skills: Familiarity with digital advertising platforms (Google Ads, Meta Business Suite, TikTok Ads), analytics tools (Google Analytics, Data Studio), and content management systems.
- Soft skills: Creative problem‑solving, client‑centric attitude, collaborative spirit, and the ability to thrive in a fast‑paced environment.
Benefits
- Competitive salary package with performance‑based bonuses.
- Comprehensive health insurance (medical, dental, vision) for you and eligible dependents.
- Professional development budget for certifications, workshops, and industry conferences.
- Flexible work arrangements, including the possibility of remote days after the probation period.
- Paid vacation, sick leave, and national holidays in accordance with Indonesian labor law.
- Team building activities, quarterly retreats, and a vibrant office culture that celebrates creativity.
- Access to the latest marketing tools and software licenses to enhance your work efficiency.
- Mentorship program pairing you with senior strategists to accelerate career growth.
About Company
Our agency is a leading player in the Indonesian digital marketing landscape, delivering data‑driven campaigns for brands across retail, technology, finance, and tourism sectors. With a portfolio that includes both local startups and multinational corporations, we pride ourselves on a collaborative culture where innovation, analytical rigor, and creativity intersect. Our mission is to transform brand narratives into measurable business outcomes, leveraging cutting‑edge technology and deep consumer insights. Joining our team means becoming part of a forward‑thinking environment that values continuous learning, diversity, and a passion for digital excellence.
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