Introduction
PT. Vivalavida Trading Indonesia is a fast‑growing e‑commerce company that specializes in retail sales of fashion apparel, true‑wireless earbuds (TWS), and other lifestyle products through leading online marketplaces. To strengthen our brand presence and drive sales on emerging platforms, we are seeking a dynamic Spesialis KOL (Key Opinion Leader) who can lead our TikTok Shop affiliate program and build lasting relationships with content creators.
This role is based in Balaraja, Kabupaten Tangerang, offering a vibrant work environment where creativity, data‑driven decision making, and cross‑functional collaboration are highly valued. If you are passionate about social media, have a track record of scaling affiliate revenue, and thrive under pressure, we would love to hear from you.
Responsibilities
- Develop, execute, and continuously optimize affiliate marketing strategies on TikTok Shop and Shopee, aligning with overall brand objectives.
- Identify, recruit, and onboard new KOLs and influencers, ensuring a diversified creator pool that matches our product categories.
- Maintain proactive communication with creators, providing them with product samples, campaign briefs, and performance feedback.
- Monitor and analyze the conversion performance of creator‑generated content—including short‑form videos and live streaming sessions—using TikTok Center and other analytics tools.
- Prepare detailed weekly and monthly reports on Gross Merchandise Volume (GMV), cost‑per‑acquisition (CPA), and return on ad spend (ROAS) for affiliate initiatives.
- Negotiate partnership terms, commission structures, and exclusive promotions to maximize mutual benefit.
- Maintain an up‑to‑date creator database, tracking contact information, audience demographics, and historical performance metrics.
- Collaborate with the product, creative, and customer service teams to ensure seamless sample distribution, inventory availability, and post‑purchase support.
- Support ad‑hoc projects such as seasonal campaigns, flash sales, and brand activation events as directed by senior management.
Requirements
- Minimum education: D3/D4 (Associate) with a preference for S1 (Bachelor’s) in Marketing, Business Administration, Communications, or a related field.
- At least 1 year of hands‑on experience in KOL acquisition, affiliate marketing, or influencer partnership management.
- Strong understanding of the TikTok and Shopee affiliate ecosystems, including platform policies, creator tools, and monetization models.
- Demonstrated ability to meet or exceed sales targets and to grow GMV through data‑driven tactics.
- Excellent communication, negotiation, and relationship‑building skills, with fluency in Bahasa Indonesia and a good command of English.
- Proficiency in performance analysis using TikTok Center, Google Analytics, or comparable affiliate tracking tools.
- Highly proactive, quick‑learning, and capable of thriving in a fast‑paced environment with tight deadlines.
- Open to working Monday‑Saturday, 08:00‑17:00, and able to commute to our Balaraja office.
Benefits
- Competitive base salary with performance‑based bonuses tied to affiliate revenue growth.
- Health insurance coverage for employee and optional family add‑on.
- Annual paid leave, sick leave, and public holiday entitlements in accordance with Indonesian labor law.
- Professional development allowance for courses, certifications, or industry conferences.
- Access to the latest social‑media tools and platforms to support your daily workflow.
- Team building activities, quarterly outings, and a collaborative office culture.
- Transportation allowance or parking facilities for those commuting to the Balaraja location.
About Company
Founded in 2018, PT. Vivalavida Trading Indonesia has rapidly become a recognized name in the Indonesian e‑commerce landscape. Leveraging strategic partnerships with major online marketplaces, we deliver high‑quality fashion and technology products to millions of consumers nationwide. Our mission is to blend cutting‑edge digital marketing techniques with authentic brand storytelling, creating memorable shopping experiences that drive loyalty and growth.
We invest heavily in talent, technology, and data analytics to stay ahead of market trends. As we expand our presence on platforms such as TikTok Shop, Shopee, and Instagram Shopping, we are continuously looking for innovative professionals who can turn creative ideas into measurable business results. Joining our team means becoming part of a forward‑thinking organization where your contributions directly influence the brand’s success and the broader digital commerce ecosystem in Indonesia.
Interested in this position?
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