Introduction
We are seeking a proactive Assistant Digital Advertising to join our dynamic marketing team. This role is ideal for a recent graduate or early‑career professional who is passionate about creating and managing effective advertising campaigns across both digital and offline channels. The successful candidate will collaborate closely with creative designers, data analysts, and senior marketers to ensure that each campaign is strategically aligned with our brand objectives and delivers measurable results. If you thrive in a fast‑paced environment, enjoy interpreting market trends, and have a knack for optimizing ad spend, this position offers a solid foundation for a rewarding career in digital marketing.
Responsibilities
- Plan, launch, and manage advertising campaigns on platforms such as Meta Ads, TikTok Ads, Google Ads, and traditional media outlets.
- Continuously optimize ad creatives, targeting parameters, and bidding strategies to improve reach, engagement, and conversion rates.
- Conduct thorough market research to identify target audiences, emerging trends, and competitive insights that inform campaign direction.
- Monitor key performance indicators (KPIs) including impressions, click‑through rates, cost‑per‑acquisition, and ROI on a daily basis.
- Prepare regular performance reports with visual dashboards, highlighting successes, challenges, and actionable recommendations.
- Coordinate with the creative team to develop compelling ad copy, graphics, and video assets that align with brand guidelines.
- Perform periodic A/B testing to evaluate creative variations and landing page effectiveness.
- Maintain an organized campaign calendar, ensuring deadlines are met and budget allocations are adhered to.
- Assist senior media planners in strategic planning sessions and contribute fresh ideas for innovative advertising approaches.
- Stay updated on platform policy changes, new advertising tools, and industry best practices to keep campaigns competitive.
Requirements
- Minimum education: D3/D4 or a Bachelor’s degree (preferably in Marketing, Communications, or a related field).
- At least 1 year of hands‑on experience in advertising or digital marketing, with a demonstrated ability to manage campaigns on Meta, TikTok, or similar platforms.
- Strong analytical skills; comfortable reading data dashboards, extracting insights, and presenting findings in a clear manner.
- Creative mindset with the ability to generate engaging ad concepts and collaborate effectively with designers.
- Excellent communication skills, both written and verbal, and the ability to work well within a multidisciplinary team.
- Goal‑oriented attitude; capable of meeting tight deadlines and achieving performance targets.
- Proficiency in basic spreadsheet tools (Excel/Google Sheets) and familiarity with reporting platforms (Data Studio, Power BI) is a plus.
- Open to candidates of any gender; age limit is flexible, though most successful hires are under 30.
- Availability to work Monday through Saturday, 07:00 – 16:00.
Benefits
- Competitive monthly salary with performance‑based bonuses.
- Comprehensive health insurance covering medical, dental, and vision care.
- Paid annual leave, sick days, and public holidays.
- Professional development budget for courses, certifications, or industry conferences.
- Opportunity to work in a collaborative, tech‑savvy environment with a clear career progression path.
- Team building activities, monthly outings, and a supportive workplace culture.
About Company
Our company is a fast‑growing consumer‑focused brand operating in the e‑commerce and retail space. With a strong commitment to innovation, we leverage data‑driven strategies to connect with customers across multiple touchpoints. Our marketing department prides itself on creativity, agility, and a results‑oriented mindset, continually experimenting with new channels and formats to stay ahead of the competition. Joining our team means becoming part of a forward‑thinking organization that values each employee’s contribution and invests in long‑term professional growth.
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